In Hitsbook Solutions we have more than 12 business applications that allow you to create different actions to reach viewers and integrate the necessary technology into the web of your media or creating an independent microsite. But today we want to focus on explaining how you can do online ...
Nowadays we live in a continuous advertising impact where we going, both offline and online. That’s why many advertisers seek new advertising formats in online media that complete or substitute to the traditional banner, MPU, preroll…
Digital platforms, online channels, social media, UGC Video, transmedia campaigns, smart devices ... in our the day by day we use digital tools for online consumption. This is the main reason why media and producers have changed their traditional planning and create digital actions for consumers ...
The Mexican broadcast group, Televisa, has been able to understand perfectly the new viewers behaviours, who want to be part of the creative process in the launching or promotion  of new television spaces. According to this new viewers behaviour, we created along with Televisa for the launch and ...
  Internet have changed the viewer's behaviour and the television networks find the incremental use in the digital platforms the UGC Video boom, the modification multimedia processes, the creative potential of viewers ... All this have made that media and production houses must to reinvent ...
The viewer's behaviour has changed radically when watching television is about. This, along with the massive quality offer generated by the social platforms, has made that the audience numbers drop drastically and the television is no longer the first option to consume video content.